Speaker

Craig Brabec

As McDonald’s Chief Data Officer, Craig Brabec is helping to define and infuse data across the global enterprise. He is creating the roadmap to identify the team, technology, process and culture change required for enabling enterprise data transformation, establishing best-in-class data strategy and governance and evangelizing these changes throughout McDonald’s.

 

Most recently, Mr. Brabec was the Director, Global Data Insights & Analytics within Ford Motor Company. In this role, Craig provided the executive office, product development, manufacturing, global supply chain, finance, human resources and business units with data insights to enable better decision making for the enterprise.

 

Mr. Brabec has more than 25 years of experience working in corporate strategy and data analytics as well as manufacturing, construction, IT, supply chain and management consulting. He has a proven track record of driving value creation, growth and business performance. Prior to Ford, Mr. Brabec was the first Senior Vice President, Data Analytics at McKesson Corporation, leading analytics for the Fortune 5 company worldwide.

 

Mr. Brabec also served as the first Chief of Analytics for Caterpillar. Leadership at Caterpillar included roles in strategy, IT, 6 Sigma, and supply chain. Prior to that, Mr. Brabec was part of Deloitte Consulting’s Strategy and Operations practice. Craig also served as a Lieutenant in the U.S. Navy Civil Engineer Corps.

 

Mr. Brabec serves on professional councils focused on advanced analytics and digital transformation. He is an advocate and mentor for the advancement of STEM programs across the globe, including USFIRST Robotics. Mr. Brabec has an MBA from the University of Illinois, a BS in Industrial Engineering from Purdue and is a licensed professional engineer.