Featured Speaker

Ms. Christine McCallum

Christine McCallum is an Assistant Professor in the Department of Graduate Studies in Business, School of Business and Economics, at Edinboro University of Pennsylvania where she has been a faculty member since 2013. She is also Department Chair and Program Head of Edinboro’s new MBA program. Prior to Edinboro University, she taught marketing and sales courses at the University of Akron-Wayne College in Orrville, Ohio.
In business, Christine worked as a market research analyst for a Fortune 500 company. Additionally, she is a marketing consultant for local and regional businesses as she has over 30 years of entrepreneurial experience in manufacturing, distribution, and retail primarily in the Erie marketplace.    
Christine is currently a PhD candidate in marketing at Kennesaw State University. She holds a MBA in marketing from Miami University and a BS in management from Fairleigh Dickinson University. Her research interests lie in the field of consumer behavior particularly in the area of buyer behavior.