FEI Chicago August CMG Breakfast - Navigating the Great LinkedIn Makeover of 2017

FEI Chicago August CMG Breakfast

WHEN
Thursday, August 3, 2017
7:15—9:00am

WHERE
Carlucci's Rosemont
6111 N. River Road
Rosemont , IL

Registration and Continental Breakfast at 7:15am. Program 7:45am.
This event is free to FEI Chicago Members, $25 for Guests.

NAVIGATING THE GREAT LINKEDIN MAKEOVER OF 2017
2017 will go down as the year in which we saw the greatest changes occur in the history of LinkedIn. On the heels of the Microsoft acquisition of LinkedIn Corporation, the site received a major overhaul, both in its design and functionality.
 
The much-anticipated platform-wide rollout of a new user interface (UI) has completely altered the user experience. It is no longer LinkedIn as usual.
 
There is much confusion around the latest round of changes, which includes a new look for the profile and home pages, the removal of key features in the free program, and a massive reorganization of the contact management system. Many users have expressed their frustration with the new format, one which represents the company’s shift to a pay-to-play business model. Moving forward, there is a wealth of new information to process and new strategies to learn.
 
Topics to be covered during this informative and engaging session include:
♦ How to craft a LinkedIn profile that epitomizes your personal brand
♦ How to establish yourself as a thought leader in your industry, market, or niche
♦ How to use LinkedIn more intuitively to generate leads for your business
♦ How to connect with more decision makers and influencers
♦ How to mine opportunities from your existing LinkedIn network
♦ How to leverage LinkedIn recommendations to create trust and confidence
♦ How to manage your time more effectively on LinkedIn
  
Since 2006, JD Gershbein, CEO of Owlish Communications, has inspired opportunity-oriented individuals and companies to harness the power of the online media to elevate their profiles, build enlightened communities, and win new business. He is considered one of the world's top LinkedIn strategists and a pioneer in the design and delivery of LinkedIn education for organizations, sales teams, and entrepreneurs. As a social business psychologist, keynote speaker, and broadcast media personality, he has gained widespread recognition as a thought leader in the areas of personal branding, social networking, and video storytelling. JD has been featured on FOX TV News, CBS News, and WGN Radio, and is also a contributing writer for The Huffington Post and Forbes. He is also an adjunct professor at the Illinois Institute of Technology’s Stuart School of Business, where he is helping advance social media as an accredited field of study.
 
JD Gershbein understands what it takes to achieve on LinkedIn.  You will receive valuable insights that will guide you through The Great LinkedIn Makeover of 2017 and up-level your performance the site. Click here to see a program overview.
 

Speakers

JD Gershbein

CEO
Owlish Communications