A seasoned global marketing executive, Rusty Wright has built a broad international experience helping to create brand leadership in both mass and prestige consumer packaged goods.
Over the past 25+ years, Rusty has worked for some of the world’s leading multinationals including Unilever, Avon, Coty and Mary Kay Inc where he has established a successful track record in building and implementing strategies of brand and business development in both mature and developing markets.
Rusty brings a thorough understanding of the global markets and the international consumer having lived and worked on three continents. He has managed some of the top designer, celebrity and lifestyle brands in the beauty industry including Calvin Klein, Nautica, Marc Jacobs, Vera Wang and Jennifer Lopez. Rusty also maintains a strong global product development knowledge with more than two decades of concept, package and brand development experience. Additionally, he has helped to establish corporate cause related partnerships with the American Diabetes Association, The International Diabetes Federation and the Mary Kay Foundation.