Building the Perfect Banking Relationship for the Corporate Treasury Department

Presented by The FENG 
Download Presentation | Watch Archived Webinar

Among both corporate treasury professionals and bankers there often exists some “creative tension” in managing any relationship. For bankers, regulatory restrictions make some customers more valuable than others and not all customers can be treated equally if goals are to be achieved. For treasury executives, borrowing, investing and executing payment transactions are the backbone of any relationship, but at what current or future cost? Cheaper is better but not if it exposes a company to loss of liquidity or additional bank fees.

If both sides wish to build the “perfect” relationship, then a good place to start would be for each side to understand their respective priorities.

During this 1-hour webinar, a panel of both bankers and corporate treasury professionals will discuss:

  • The current situation from both the bank and corporate treasury perspectives
    • Bank Perspective – Trade, Regulatory Issues (KYC, Basel III liquidity), Operating risk (fraud, cyber security), Performance metrics when identifying the “best” customer.
    • Corporate Perspective – Need for liquidity, market risks (FX, interest rate), transaction needs, operating risks, performance metrics when determining “wallet share”
  • What are the challenges with today’s relationships?
    • Lack of vision by customer? (e.g. cannot tell what services are needed, so any bank will do)
    • Inability to fully utilize today’s bank services? (Training?)
    • Inertia – cost of change too high / takes too long so "best" gives way to "easy"?
    • Inability for either side to evaluate economic tradeoffs?
  • The game changers over the next 12 months, including technology, regulations and economic forces
  • Designing the optimal price performance profile – What to look for and how to measure it

Questions? Contact FEI's Professional Development Department at or 973.765.1029
By registering for this professional development event, you provide consent to FEI to share your contact information with the organizer/sponsor, who may use it to communicate directly regarding this opportunity and/or other products/services.


Lawrence Goldman

Treasury Professional

Vic Liebofsky

First Vice President, Commercial Banking
SunTrust Bank

Bruce Lynn

The Financial Executives Networking Group (The FENG)


1.00 CPE




Business Management and Organization, Non-technical



National Registry of CPE SponsorsFinancial Executives International (FEI) is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:

For FEI CPE credits, one credit hour equals 50 minutes according to NASBA guidelines. Some states boards may differ on how many minutes constitute a credit hour. Contact your state board for more information. For more information regarding administrative policies such as complaint and refund, please contact our offices at 973.765.1029.