Brian Gibson, SVP and CFO of 84.51, gave an overview of the success and importance his consumer insights and digital media company has had on it's parent company, Kroger. He lead the audience through the growth trajectory of the business to $1B in revenue and the diversification of the business from solely supporting Kroger to generating a significant portion of the revenue from third parties. Attendees were treated to a 20 minute hands on demonstration of the power of 84.51's AI Lab as well.
This sold-out event did not disappoint.